We have been collaborating with many famous China Aluminum scaffolding tower personalities like Gauri Khan, Parineeti Chopra, Shraddha Kapoor, and Hina Khan, to name a few, and will continue to do so in the coming years. I feel it is healthy that there are other designer stores around; this enables us to show to the clientele what makes us unique,” he sums up. I took it up as a challenge to take the label further. Building a repertoire of clientele transcending from Bollywood into the international circuit, we believe that everyone is special. Our clients have helped us shape into a known brand with time. The collection starts at Rs 35,000 onwards and is available from our flagship stores and our partnered multi-designer stores like Aza and Carma. For Kolkata-based designer Adarsh Makharia, who recently opened a sprawling 3000 sq ft store in the posh Ambawatta Complex in Mehrauli, the reason to set base in the fashion capital is to offer a fresh take on sophistication for summer brides.”His seven-year-old brand and its SS20 line received a warm welcome from Delhi socialites, who couldn’t stop raving about his opulent garments in vivid colours like sepia rose, frost blue, taupe lemon, scarlet, and amber. “I had once visited Mehrauli for a solo show and fell in love with the ambience of the place..Makharia, who specializes in using Indian arts and crafts, used techniques such as applique and traditional craftsmanship like aari-taari, zari, and knotwork in his latest line of wedding attire. Speaking about his journey from Kolkata to Delhi, he shares: “The year 2013 was the breakthrough year; since then we never looked back.Indian spring-summer is the best time to flaunt soothing shades of pastels and delicate ensembles made of diaphanous tissue, kora, and organza fabrics. Intricate 3D patterns are woven with gold and multi-coloured threads to create heirloom pieces,” Makharia explains about his collection, adding, “My target audience is a woman who values her Indian roots and cherishes her heritage. There was no plan to open a store there, but when the opportunity arose, I didn’t let it go. Also with the rise in sustainable fashion, we want to focus on utilising the residual by collaborating with artisans and clientele to bring the concept of complete sustainability into life.”While the designer hopes to expand his brand to other locations in India, he has a connection with Delhi. “The line is inspired by the art of gold silk weaving of the orient.

Here are the products launched by them, this week-XPS 13 (7390) laptop It is said to have a 2. The 15. Like the Alienware, it has also begun to be sold at Dell stores, retail and multi-brand outlets at Rs 70,990 Other products launched this week include the Inspiron 14 5000 (5490), Inspiron 14 5000 (5590), and the Inspiron 24 5000 (5490, Inspiron 27 7000 (7790) All In Ones. It began to retail from the 24th of September, at an all-inclusive price of Rs 1,88,490.All of the new products shall be powered by Intel’s latest 10th Generation Core Processors. This way, it shall be accessible no matter how it is used. This will help maintain its InfinityEdge display while moving the camera to the top of the display and offering a better video experience. It shall also feature Adaptive Thermal technology, this monitors and generates less heat when watching movies on a lap but ramps up to full power for productivity on a desk. It also features Far-field Cortana, Windows Hello, and ExpressCharge technologies.

It will also have self-lighting pixels which switch off completely to achieve perfect black for significantly higher contrast. This laptop will be available for retail from October 2nd at a starting price of Rs 90,290. The laptop will have a new Game Shift feature, which would enable maximum fan speed for optimal processor performance during periods of intense gaming at the click of one button. It will also have the Alienware Command Center, the central hub that allows gamers to customize all aspect of their experience and an audio module specific to gamers to improve their gaming strategy.6-inches performance laptop will also offer the longest battery life among any other similarly sized laptop at 56 WHR. The laptops Inspiron 13 7000 2-in-1 (7391), Inspiron 14 5000 2-in-1 (5491) and Inspiron 15 5000 (5593) will go on sale early next month. Currently, all the new laptops are only available at offline multi-brand stores and Dell outlets. This was found by a study commissioned by Dell.Dell Technologies is launching its consumer and gaming PC portfolio with 12 new products, which would include feature-packed notebooks famous Fiberglass insulated ladder and All-In-Ones (AIOs) across XPS, Inspiron, Alienware and Dell G Series.

It will also have Tobii Eye Tracking.Next, the Dell G3 3590 brings competitive gaming to the budget-conscious gamer.. The XPS 13 also supports Dolby Vision and will be available offline for sale from October 2nd at a starting price of Rs 113,990. The 15-inch G3 also shows its outward innovations through a thin-and-sleek design, narrow borders, optional 144Hz gaming display and 4-zone RGB backlit keyboard. Always ready features, such as a lid-open sensor, Connected Modern Standby, WiFi 6, fingerprint reader, up to 21 hours of battery life, NVMe SSDs, and more are also present in the device. Alienware m15 will offer a 4K OLED HDR 400 Eyesafe display, designed to lower blue light emissions while maintaining colour integrity.Inspiron 14 7000 (7490)With light-weight magnesium alloy material, this laptop will weigh only 1.25-mm webcam which is said to be one of the smallest, ever.Inspiron 7000 2-in-1 (7391)The laptop will now come with a garage in the hinge that provides storage for the included full-size Active Pen.XPS 15 (7590) laptop A first for the XPS line, the new device will have an OLED display. These are already on sale on Dells website as well as at offline stores. At stores and outlets, it will be available from October 2nd at a starting price of Rs 86,890, all-inclusiveGaming LaptopsFor the growing base of PC gamers in India, Dell has brought in Alienware m15 and the new, Dell G3 3590.095kg.The XPS 15 (7590) went on sale on the 24th of September, priced at Rs 166,990